Business Design Academy

Welcome to the Business Design Academy. We are 100% committed to help you become a professional Business Design Coach, facilitating successful projects with Business Design. If you are new to Business Design and not sure, whether Business Design is what you are looking for, you may find useful information in our Knowledge Base. If you are already into the Business Design basics and want to improve your skills, the Business Design Academy is the right place for you.

We currently offer the following programs:

Business Design Academy

Certificate Program for Experts and Coaches

Our "Certificate Program Business Design & Innovation" is a special training format for management consultants and coaches as well as innovation managers of corporates, who aim to apply Business Design in real-life projects or want to roll out Business Design as part of an innovation management system.  After the successful completion of the program, participants officially receive the certificate issued by Orange Hills GmbH and TU München. The program is offered twice (intakes in spring and autumn) a year and held in German.

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"Deep Dive" Program for Coaches

Since the "Certificate Program for Coaches" is designed for people who are starting off with Business Design, our "Deep Dive" Program is specifically tailored around challenges and questions experienced Business Design coaches have. You should have completed at least 2-3x Business Design projects to benefit most from this program. The exchange among the participants is proactively supported - even after the program. The program takes place in autumn every year and is held in German.

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"Deep Dive" Program for Field Researcher

Our "Deep Dive" Program for Field Researcher is specifically tailored around understanding the world of customers and users. We discuss different methods for customer understanding, develop guidelines, conduct interviews, observations and desk research. Based on our findings, we develop a customer segmentation enriched with a competitors analysis and derive innovation potentials. The exchange among the participants is proactively supported - even after the program. The program takes place in autumn every year and is held in German.

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"Deep Dive" Program for Prototyper

Prototyping has always been an important part of Business Design during specific phases of the process. Beyond the traditional use of prototypes during the Validate Phase we see that Prototyping evolved over the last 2 years and is now fulfilling a much broader role for sprint teams and coaches. In this "Deep Dive" Program for Prototypers you will learn everything about prototyping in Business Design Sprints. We talk about processes, tools, "real world" examples and much more. We also go into softer topics like "why and when we need to prototype?", "what happens with teams while we prototype?" or "what are key differences between prototyping and engineering?".

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Customised In-house Trainings

We also offer highly customised training sessions for corporates specifically tailored to the trainings needs / desired skills and learning goals of an organisation. We are able to address many different target groups - from a general training of Business Design foundations for everyone to highly specialised trainings particularly for your prototypers or field researchers.

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